Tuesday, March 8, 2011

Before and after: Retail study


What do do when your business needs a fast, inexpensive facelift?
Here are just three things you can do that will instantly change your space and add instant energy...
1. Paint it... go bold, go bright, go graphic but whatever you do make a statement with color and painting is among the least expensive decor changes you can make and often times you can do it yourself.

Case in point.... Citizen Canine, a dog grooming, walking and boarding business that wanted a boutique hotel feel to cater to their upscale cliental while also reinforcing their brand of unique eco friendly/ health conscious products and philosophy...

See the before photo left and after photo right and you can see how a new coat of green really makes the products POP!

2. Let there be light...as you can see by the before photo on the left, the lack lighting in this space creates a dark corner...Not something you want a customer to see as they walk into your shop! 
Simply by adding new track, counter lamps and large dandelion chandelier we changed the room dramatically!  

The chandelier also does twice the work because it acts like signage and draws people in from the outside! All in the lighting was under $500 and found locally in stock.


3. de-clutter... organize the stuff and purge away! This will give your space instant room and a leave customers an impression that you run your business with order and professionalism. When you can, hide desk clutter behind a partition or counter... it's easier to keep clean and offers a place for customers to write checks, set down purses, etc...

Also organizing clutter on shelves, like we've done above can add a dynamic graphic punch while bringing the eye up to expand your interior space!

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